Telenity, a provider of applications for communications networks, announced that India's state-owned telecom giant, Bharat Sanchar Nigam Ltd. (BSNL) has successfully launched location-based services (LBS) on Telenity's Canvas Location Enabling Server. BSNL has a market share of 45% in India with 75 million subscribers (March 2007 – Indian Telecom regulatory authority figures).
Four location-based services have been already launched in the East Zone of BSNL's network: - Friend Finder – alerts subscribers when one of their friends in their buddy list is in close proximity to their location.
Location Based Advertisement - automatically broadcasts advertisement to subscribers within a defined geographical region via SMS messages.
Location Based Chatting Service – enables subscribers to communicate and/or meet someone with same interests within the same vicinity.
Real Time Fleet and Asset Management - enables enterprises to locate, monitor and manage their mobile assets and employees in a secure way using a simple Web browser.
Via: GPS Business News
Friday, 13 July 2007
Location Based Mobile Services Take Off In China
Mobile services providing information relevant to a user's location are proving popular with business users in China, and sales will grow as a wider range of suitable handsets become available, according to research firm In-Stat.
Personal navigation and local information services have proved particularly popular among early adopters in the country. Mobile location-based services are a potential source of growth for wireless carriers, service providers, navigation software vendors and mobile phone manufacturers, according to the In-Stat researchers. "In the future, we believe that services that combine location-based and other mobile value-added services will be very competitive," said Frances Guan, an In-Stat research analyst based in China.
Via: vnunet
Redcoal Says: We agree whole heartedly Frances Guan and as a result have developed an API allowing organisation to incorporate Location Based Services into existing software applications (sorry for the plug but this is a business blog after all) for more information contact us at http://www.simpoint.com.au/Contact.aspx
Personal navigation and local information services have proved particularly popular among early adopters in the country. Mobile location-based services are a potential source of growth for wireless carriers, service providers, navigation software vendors and mobile phone manufacturers, according to the In-Stat researchers. "In the future, we believe that services that combine location-based and other mobile value-added services will be very competitive," said Frances Guan, an In-Stat research analyst based in China.
Via: vnunet
Redcoal Says: We agree whole heartedly Frances Guan and as a result have developed an API allowing organisation to incorporate Location Based Services into existing software applications (sorry for the plug but this is a business blog after all) for more information contact us at http://www.simpoint.com.au/Contact.aspx
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