Using SMS To Catch Fish (UK)

This is an interesting case study from a mobile messaging company in the UK.

Objective
Allow skippers of trawlers operating in the North Sea to communicate easily with shore based staff

Provide fish buyers with crucial catch information before they turn up at the auction

Provide fish buyers with a service that will keep then informed and updated wherever they happen to be

Solution
Supply Hull Fisheries with a web based text platform that enables them to communicate with all buyers by text

Skippers 'radio in' their current catch while still at sea

Alerts are sent to buyers well in advance of auctions. With this information, they can then decide whether or not to attend.

Via: http://textmarketer.org.uk/

Redcoal Says: This kind of system is so unbelievably easy to set up and generally replaces existing processes using expensive mobile phone calls. You don't have to be a genius to see the ROI. For more information email info@redcoal.com